Equinox commissioned VDG to create attractive and functional containers to enhance the locker room amenities throughout its clubs. Made from custom-tooled molds the dispensers feature medical-grade resin, wood tops and uniquely engineered mounting brackets.

Organic Avenue

Organic Avenue tasked the Villency design Group with redesigning and manufacturing their signature glass bottle. The new design improves the bottle’s ergonomics while also incorporating enhanced branding elements. VDG’s team oversaw the entire production process and manufactured the bottle in a socially responsible facility that respects worker welfare and minimizes environmental impact.

Peloton Cycle

Men’s Health called this interactive exercise bike VDG created for Peloton the “best Cardio Machine on the planet ” in their annual fitness awards issue for 2015. Featuring revolutionary interactive streaming technology, the carbon steel frame was crafted utilizing monocoque construction techniques most commonly used in high performance automotive racing.

Soul Cycle

VDG designed and engineered Soul Cycle’s signature custom bike and currently produces them for use throughout their studios. The “Soul Cycle” has been described as iconic and features advanced ergonomic seats, state-of-the-art protective coatings and innovative unibody construction.

Face & Body Brush

A national health and beauty chain commissioned VDG to design and manufacture a next generation personal skin care exfoliation device. VDG artists created an eye-catching pattern for a singularly unique identity. Utilizing advanced computer modeling software, VDG developed precise industrial designs and manufactured the devices to meet the unique project parameters for cost, durability, water resistance, functionality and aesthetics.


Engineered by VDG this retail display light utilizes state-of-the-art ultraviolet resistant ink imported from France to counteract sunlight induced fading. VDG currently produces tens of thousands of this LED per year to fulfill Rockstar’s extensive international marketing initiatives.

3-D Mannequins

VDG was tasked with finding alternative methods of creating volume in hanging clothing used in visual merchandising. Extensive studies of the human form led to the production of these 3D structures that combine elements of sculptural display, practical functionality, and a diverse color palate that includes gradient colors.

Fitness Equipment

VDG creates a wide range of custom equipment for many of today’s leading fitness brands. Every piece is engineered to client specifications and is fabricated with numerous enhancements such as ergonomic optimization and antimicrobial technology. VDG uses state-of-the art technology including HD digital printing and fade-resistant 3D logo molds to integrate compelling branding accents into each piece.

Bluetooth Speaker

VDG created Bloomindale’s inaugural collection of private label electronic accessories. The products include Bluetooth keychain speakers featuring camouflage prints, along with high-quality braided nylon quick-charging cables. In addition to the Android version, the iPhone lightening cable is MFI certified by Apple. VDG also creates contemporary and vintage reproduction Bluetooth speakers, for use in hotels, that have a range of features including clock, temperature and charging station.

Love & Halo

VDG created this private-label hair dryer for one of the world’s largest beauty companies. Utilizing a high-resolution water transfer printing process, VDG printed colorful patterns on the shell casing to inject fun and personality into an otherwise mundane category. Manufactured to professional salon standards, the dryers feature state of the art ceramic heating plates and ionic functionality.